It’s a question worthy of consideration, if similar issues like light and noise pollution already being recognized as the nuisances that they are. If Jacques Attali once called noise pollution an act of violence, is visual pollution also such an act? Should we also consider, as one Mumbai resident says, “which classes of society can write their messages on the city and which classes of society are marginalized?”
The film also charts the political history behind this grassroots movement:įrom 240 hours of film, 160 interviews, and visits to 11 countries on five continents, This Space Available charts a fascinating variety of struggles against unchecked advertising and suggests that more than aesthetics is at stake. Trailer from This space available on Vimeo.Premiering at the DOC NYC film festival later this week, the film aims to generate dialogue about how advertising in the public domain has gone out of control, and what is being done about it. But there’s a grassroots movement that’s starting to fight back, as documented by American filmmaker Gwenaëlle Gobé in a new documentary called This Space Available. Like a scourge on our eyeballs, so-called ‘visual pollution’ proliferates in our cities in the form of advertising big and small - from distracting billboards in public spaces to those annoying ad panels in bathroom stalls. I believe that street advertising is visual pollution and that it should be banned in cities for a number of reasons. At first they were.Visual pollution is an aesthetic issue referring to unattractive visual elements of a landscape, or anything that a person doesn’t feel comfortable to look at for example a billboard. Everything starts falling apart, and fast. And Jacques le Roux was a Special Forces soldier. The problem is, Emma is the daughter of Jacques le Roux. She's easy prey, after all - it'll all be over soon. Now they're hunting her down like an animal. Emma witnesses the murder of a policeman at their hands. And then there's Piet, the weakling, who is willing to do just about anything for his cousin Bosman. AJ and Boela, spoiled brats looking for validation, are on board to make a quick buck in the criminal underworld. Baz and Jay are his henchmen - violent dogs on a short leash. Bosman is the mastermind of the drug syndicate.
Today she will cross paths with Bosman and Baz and Jay. She's made the trip to her father's farm a thousand times. Emma le Roux just wants to go home for the holidays.
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